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I Am Procrastinating

What I do when I'm not doing what I'm supposed to be doing.

2009-12-05

Watch It: VW Jetta "Big Day" Commercial

Over at Yarn-A-Go-Go, Rachael posted the best music video ever for containing internal and external conflict as well as character motivation and hand-to-hand combat in a six minute video. That's HARD.

But my personal favorite "best video ever" is a commercial which I think accomplishes this is under a minute (sans hand-to-hand combat) with a cliffhanger that left me screaming.



The music is gorgeous. I was half in love with Kevin Rahm, the actor in the car, by the end of it. Less than sixty seconds, and I absolutely cared about him and wanted to know what happened next. Hell, what happened before.

Even though this commercial aired nearly nine years ago, I still remember it and think about it from time to time.

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6 Comments:

Anonymous Rachael Herron said...

Oh, God, I'd almost forgotten about that. But not quite. Really? That long ago? That's a whole movie. Right there.

Call it a draw?

December 6, 2009 1:18 AM  
OpenID jujuwiz said...

Yes, my choice may have more views, thanks largely to teenage girls and myself, but yours keeps everyone up at night. I totally remember this too. Sigh.

December 6, 2009 11:34 AM  
Blogger e said...

Totally remember this and love it. Hey, I think Jenny knows the "bride."

December 8, 2009 10:16 AM  
Blogger JD said...

you're right-- that IS a good commercial!!

December 9, 2009 5:57 PM  
Blogger rappin' rise said...

great music. I got goosebumps...
he looks like Hugh Grant. Kinda sorta, with that half open mouth.

December 15, 2009 12:48 PM  
Blogger MeeShell said...

loved it! what's more awesome is that when you google "VW Jetta Big Day", you get this blog as #1 listing!

December 22, 2009 4:29 PM  

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